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FLANNELS AW 2023A WHOLE campaign for FLANNELS AW23 with all South Asian faces. We’re really OUTSIDE, in store and online! Cast and creative directed by Diet Paratha as part of the FLANNELS Creative Council. Think Off-White, Palm Angels, Jacquemus and more.

An extra special honour to have almost all South Asian creatives behind as well as in front of the camera. Rolled out in-store and online.